• 63% of U.S. Internet users (appproximately 109 million people) performed a local search online in July 2006, a 43% increase vs. July 2005
•30% of local searches in July 2006 were conducted through Google sites, followed by Yahoo! (29%), Microsoft (12%) and Time Warner (7%).
•52% were searching specifically for a business phone number or address.
•41% were looking for information on a local service in their home area.
*According to Comscore analysis available at www.comscore.com.
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